Jim Larcher, founder of Streetlight Photography, is a 35 year veteran of the industry. Starting out in photographing Rodeos in the 70's, Jim has expanded his photographic realm to include Real Estate, Modeling, Media/Film, Swimwear, and Action Sports. He has been professionally published in magazines such as Outdoor Patio Living, Ujena Swimwear, Knockout Magazine, and Porsche Cars North America to name a few. While trying to expand his photographic horizon, Jim has also been working out of a professional studio since 2004. Finally, Jim is also Bikini USA's Program Director, showing that he can do much more than just take a picture of a house or two. One of Jim's keys to sucess in photography is being a good listener and analyzing the needs of his clients (a humble and modest approach to such an industry).